We are thrilled to announce our partnership & collaboration with Buena Vibra Group to take the Entertainment industry to a next level through innovation.
More info: https://bit.ly/3ASnCgF
Max Pérez (left), founding partner of Buena Vibra, and Avedis Boudakian, founding partner of The Electric Factory
We won at Cannes Lions International Festival of Creativity plus 5 shortlists including the #Innovation Category for our Hy project with Toyota Uruguay. Thank you all the team and Uruguay for your support. We strongly believe this is the beginning of a new era of communication where our planet is the center of the discussion.
It's been 10 years since the first chapter of Game Of Thrones was aired and to revive the hype HBO reissues 8 seasons of the most watched series of all time. We jumped on the roller coaster of emotions and created an experience as fantastic as the Song of Ice and Fire.
By partnering with Mercado Libre, we added a QR code to every package they delivered that triggers our augmented reality filter. This way, we added an extra bit of magic to the excitement of receiving a package by releasing a full grown dragon in your own living room. Dracarys!
On Earth Day we scored 3 Finalists at The One Club for Creativity One Show Awards included a Green Pencil shortlist.
Big congrats to the team at Ayax TOYOTA.
In the strangest of all years, everything seemed to indicate that we would have to give up one of Christmas classics: taking a photo with Santa. However, Coca-Cola was determined to solve this issue and challenged us to come up with a solution.
We developed The Impossible Photo, an interactive experience that enabled users to recreate this magical moment and share with others.
We created Coca-Cola's Santa Claus entirely in CGI and modeled a variety of characters so that each user could choose who best represented them in the picture. We also created a series of iconic Christmas scenes to bring the magic even further.
In addition, we also created an Augmented Reality experience, so that the photo with Santa could also be recreated in our home or wherever we wanted.
In this very special year, the photo that seemed impossible was made possible by Coca Cola